5 Crucial Elements Needed to Create a Perfect Business Logo

5 Crucial Elements Needed to Create a Perfect Business Logo

Brand Vs Logo – Do You Understand the Difference? Most people erroneously believe that their brand is their logo. That the two are interchangeable. Your logo plays a part in your brand, but your logo is not your brand! Brand Renowned branding author, Marty Neumeier...
10 Website Copywriting Mistakes to Avoid in 2020

10 Website Copywriting Mistakes to Avoid in 2020

0000 Good Website Copy Wins the Day Make no bones about it — having quality copy on your website is crucial to generating high-converting website traffic. While you can argue that writing copy isn’t rocket science, there is still plenty you need to...
10 Key Elements Required for a Successful Website Brief

10 Key Elements Required for a Successful Website Brief

Is Your Website Really Doing Its Job? Is your core asset in your business communication and marketing mix actually doing its job? Ask yourself – is my website easy to find, mobile responsive, user friendly? Does it actually serve its desired purpose? No! Well it...