Resources

Our resources page offers the latest in digital marketing tips and tactics to help you find, connect & engage your prospective customers and grow your sales.

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5 Crucial Elements Needed to Create a Perfect Business Logo

5 Crucial Elements Needed to Create a Perfect Business Logo

Brand Vs Logo – Do You Understand the Difference? Most people erroneously believe that their brand is their logo. That the two are interchangeable. Your logo plays a part in your brand, but your logo is not your brand! Brand Renowned branding author, Marty Neumeier...

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Why Ongoing Maintenance is Key for a Successful Website

Why Ongoing Maintenance is Key for a Successful Website

Is Maintenance Better than a Cure? Ever wonder what will happen if your website breaks or heaven forbid – is hacked. What are you going to do? Call someone to get them to get it back online – for a whooping BIG fee, no doubt! And what if the backup hasn’t been working...

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10 Copywriting Mistakes to Avoid on Websites

10 Copywriting Mistakes to Avoid on Websites

Good Website Copy Wins the Day Make no bones about it -- having quality copy on your website is crucial to generating high-converting website traffic. While you can argue that writing copy isn't rocket science, there is still plenty you need to consider before you...

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10 Areas to Cover in a Successful Website Design Brief

10 Areas to Cover in a Successful Website Design Brief

Is Your Website Really Doing Its Job? Is your core asset in your business communication and marketing mix actually doing its job? Ask yourself - is my website easy to find, mobile responsive, user friendly? Does it actually serve its desired purpose? No! Well it...

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